
Workshop "Brand Composition" (0000043)
Product code 43
7 900 ₴
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Description
Workshop "Brand Composition"
(for installment payments - leave a request for a consultation at the bottom of the workshop page)
We analyze examples of factors that determine the uniqueness of an artist's brand:
1. Brand legend: what it is and how to shape it.
2. Positioning: how to take a special place in the minds of the audience.
3. How to find your audience.
4. Unique value (something almost no one else has).
5. Brand archetype: as a foundation of perception.
6. Visual concept: style, image, colors, covers, posters.
7. Song themes: what to write about.
The workshop includes:
7 video lessons
+ branding workbook
+ guides/checklists
+ group chat
(for installment payments - leave a request for a consultation at the bottom of the workshop page)
We analyze examples of factors that determine the uniqueness of an artist's brand:
1. Brand legend: what it is and how to shape it.
2. Positioning: how to take a special place in the minds of the audience.
3. How to find your audience.
4. Unique value (something almost no one else has).
5. Brand archetype: as a foundation of perception.
6. Visual concept: style, image, colors, covers, posters.
7. Song themes: what to write about.
The workshop includes:
7 video lessons
+ branding workbook
+ guides/checklists
+ group chat